The winter 2014 collection is called Winter Fairytale. It is truly a Beautiful Story. Our design studio is located downtown Reykjavik, Iceland. The winters are beautiful. We love these long winter days when it is snowing outside our studio window. Our collections are a story of the east meets west. Always romantic, bohemic and free spirit.
We love the handcraft history of the east when it meets the design aesthetics of the west. It captures the mood of the studio where we can spend the days discussing colours and embroideries while listening to music of local Reykjavik talents. This season we worked on a idea of mixing delicate fabrics with rough winter fabrics. Leather with laces, sequence with wool and fur with silk. Very practical, luxurious and very sexy..Like life should be. Spread the love.